Customers sometimes make snap judgments about businesses based on the digital assets they interact with. It takes them about 15 seconds to decide whether they’ll stay on a website or look for a more suitable alternative. There’s no doubt that when it comes to online products and services, first impressions matter. And in 94% of the cases, the first impression is design-related. The quality of your product is crucial, but before customers experience that, they see your website or app. User experience is all about how your digital channel works, its aesthetics, and how the user interacts with it, which are make-or-break matters
Published on: 13 Sep 2020
